Once relegated to the realm of the classic “dad shoe,” New Balance has undergone a monumental transformation, solidifying its place as a fashion insider’s favorite. In recent years, the brand has brilliantly balanced its functional roots with a new, ultra-chic aesthetic, thanks in no small part to collaborations with ultra-cool brands like Miu Miu and Ganni, and endorsements from style icons like Kendall Jenner and Hailey Bieber. This newfound status has cemented New Balance as a must-have on every shoe rack. From the most popular styles to the best-in-class running shoes, here is a comprehensive guide to the New Balance sneakers we are loving this year, thoroughly researched and editor-approved.
The Icons of Hype: From Dad Shoe to Street Style Staple
The most popular styles from New Balance are a testament to the brand’s ability to turn a functional design into a coveted street-style staple. The New Balance 530 is a prime example of this phenomenon, a shoe so in-demand that it is often difficult to find in stock. With its chunky, retro-inspired look, the 530 has become a regular player in the rotations of fashion editors and influencers alike. Similarly, the New Balance 550, a low-top basketball sneaker that first debuted in 1989, has been reimagined for a new generation. Now a favorite of celebrities like Emily Ratajkowski and Bella Hadid, the 550’s vintage charm and undeniable coolness prove that some styles only get better with age.
The Art of Collaboration: Luxury Meets Performance
A key driver of the brand’s renaissance has been its strategic and impactful collaborations. The New Balance x Miu Miu partnership is a prime example, with the 530 SL Suede and Mesh Sneakers adding a touch of playful luxury to any outfit. This collaboration also produced the 530 SL Deco Mules, an elegant yet sporty iteration that has become a staple in every “It Girl’s” wardrobe. New Balance’s commitment to both high fashion and high performance is further showcased through its collaborations with top athletes. The Tyrese Maxey X 1906R offers superior cushioning and shock absorption, while the Coco CG2, the very shoe worn by tennis star Coco Gauff for the U.S. Open, provides unparalleled comfort and a “plush and bouncy” feel that has earned rave reviews.
The Workhorse: Function, Form, and Comfort
While many come to New Balance for style, they stay for the comfort and performance. The brand’s Fresh Foam series is a testament to this, with the Fresh Foam X 1080v14 and Fresh Foam X 880v15 offering extra-cushioned soles and bio-based materials that meet the brand’s “green leaf standard” for sustainability. For runners, the FuelCell Rebel v5 provides a lightweight feel and extra bounce that encourages more miles. Beyond the running circuit, the New Balance 9060 has become a beloved walking sneaker, winning over skeptics with its surprisingly comfortable and stable ride. Even the Fresh Foam X CT-Rally v2, from the brand’s U.S. Open collection, is praised for being lightweight, sturdy, and supportive for any rigorous activity.
Timeless Classics and Modern Updates
New Balance has an impressive ability to honor its heritage while constantly evolving. The New Balance 574 Core remains a decades-old classic, serving as a perfect entry point for those who prefer a less chunky sneaker. Its unassuming style has an “if you know, you know” quality that has garnered a loyal following. On the other end of the spectrum, the New Balance T500 and 327 offer a sleeker, more polished alternative to the brand’s bulkier forms, while the New Balance 1906R adds a modern touch of metallic flash to any look. The New Balance Made in USA 990v6 is a perfect update on a classic, infusing the beloved series with performance-inspired details while retaining its street-style appeal. This commitment to both tradition and innovation ensures that New Balance remains a top contender in the sneaker game, now and for years to come.
