In a crowded skincare market saturated with copycat sunscreens and marketing jargon, TheSolveMD emerges as a new science-driven disruptor. With its debut line SunsolveMD, the brand redefines mineral SPF as a cornerstone of long-term skin health—backed by patented innovation, medical leadership, and clinically proven results. At its core, TheSolveMD is a rare fusion of multidisciplinary expertise, bringing together a team of specialists spanning facial plastic surgery, chemistry, engineering, and strategic branding. The brand’s founders include Dr. Peyman Solieman, a double board-certified facial plastic surgeon serving as Chief Medical Officer; Portia Dieguez, former McKinsey strategist and now Chief Strategy Officer; AJ Addae, Chief Chemist and formulation expert; and Frederik Skovgaard, Chief Engineering Officer and a pioneer in smart skincare delivery systems.
Redefining the role of SPF
At the forefront of this vision is SunsolveMD, a mineral sunscreen collection that treats sun protection not as a daily inconvenience, but as the anchor of a healthy, results-driven skincare regimen.
Each product is powered by the brand’s signature ZnO+ Mineral Care Complex, a blend of micronised zinc oxide for UVA/UVB protection, niacinamide for barrier support, and soothing actives like allantoin and bisabolol. There’s also phytoplankton extract to help repair UV-induced skin damage and support long-term skin resilience.
This approach resonated with Elsa Hosk, Swedish model, entrepreneur, and the newly announced Global Brand Ambassador for SunsolveMD. “I’ve never been able to find a sunscreen that truly met my needs — until I used SunsolveMD,” she said in a statement. “Growing up with fair, sensitive skin, I’d burn so easily. Now living in California, protecting my skin has become essential. This formula doesn’t just shield — it hydrates, smooths, and brightens. I’m obsessed.”
A multi-solution approach
SunsolveMD launches with three targeted collections, each designed to meet different skin needs with the precision of prescription skincare:
- Mineral Sunscreen
The cornerstone of the line, this SPF 50 collection offers solutions tailored to specific skin types and concerns:
Firm + Replenish – For dry or mature skin, enhanced with CeraPol-3 Technology to smooth fine lines and fortify the skin barrier.
Calm + Revitalise – A gentle formula for sensitive or rosacea-prone skin, using Cera-Soother Technology to calm irritation and reduce redness.
Correct + Fade – A brightening formula targeting hyperpigmentation, featuring the clinically backed Mela-Fix Technology.
Balance + Clear – For oily and blemish-prone skin, this mattifying SPF uses SebumFix Complex to regulate oil and minimise pores.
Detox + Shield – Ideal for city dwellers and athletes, this antioxidant-rich blend includes Bio-Phenol-5 Complex to combat pollution and stress.
Firm + Replenish Eyes – A dedicated SPF 50 eye cream to brighten dark circles and improve elasticity with CeraPol-3 Technology.
- Volumize Skincare
Focusing on hydration and skin density, this range uses Lipiderma Technology, a biomimetic lipid-based complex:
Volumize + Restore – A daily SPF 40 mineral serum that hydrates deeply while boosting radiance and firmness.
Volumize + Condition – A universally flattering nude tinted lip balm with SPF 40 that nourishes and enhances with a glossy finish.
- Tinted Sunscreen
For those seeking both protection and coverage, ZnO+ AntiOxtint delivers SPF 50 mineral protection with sheer, buildable color. Available in six inclusive shades, it offers: 80-minute water resistance
Blue light defense
Dermo-Vitaplex Complex for antioxidant support and tone correction
This lightweight, soft-matte formula is especially effective for those with melasma or uneven skin tone.
All SunsolveMD products are vegan, cruelty-free, hypoallergenic, and free from parabens, silicones, synthetic fragrance, drying alcohols, and gluten — a commitment to skin safety without compromising performance.
Innovation meets advocacy
TheSolveMD’s mission doesn’t stop at product development. The company is actively investing in the future of dermatology, partnering with institutions like London College of Fashion, UAL, and the American Academy of Dermatology to offer scholarships and mentorships for emerging talent in skincare science.
On the philanthropic front, the brand supports global initiatives including the Melanoma Research Foundation, Skin Cancer Foundation, and The Coral Reef Alliance, reinforcing its dual commitment to skin health and environmental sustainability.
Where to buy
SunsolveMD by TheSolveMD is available now via sunsolvemd.com, with prices starting at £54 ($61). In the US, the line is stocked at Bluemercury and Bergdorf Goodman, and in the UK, consumers can find it at Harrods.
As SPF continues to evolve from a seasonal staple into a daily necessity, TheSolveMD’s launch positions it at the intersection of beauty, medicine, and next-gen technology — a brand that not only protects your skin, but transforms how we think about protection itself.
