Bella Hadid’s London style tour: Three looks, one day, all iconic

While most of us struggle to plan a single outfit for the day, Bella Hadid reminded everyone why she remains a reigning fashion force. During her whirlwind stop in London following her Cannes appearance, the supermodel delivered three sharply distinct outfits in less than 24 hours — seamlessly transitioning from street-ready cool to vintage glamour and high-shine minimalism. With each look, she not only marked her return to the spotlight, but also spotlighted her evolving fashion narrative, one that now includes entrepreneurship with the launch of her perfume brand, Orebella, in the U.K.

Look 1: Morning in y2k brown

LONDON ENGLAND  MAY 16 Bella Hadid leaving her hotel ahead of an Orebella launch party on May 16 2025 in London England.

Before the flashbulbs and red carpets, Hadid started her day in the streets of London with an outfit that felt delightfully grounded and nostalgic. Channeling a strong Y2K energy, she stepped out in flared denim with an unexpected brown leather belt detail — the kind of playful, earthy accessory that elevates an otherwise casual silhouette. On top, she layered a chocolate-hued ruffled sweater over a brown shirt, blending textures and tones for a cozy, tonal effect.

Her hair was loose and wavy, styled with effortless volume, and she topped the look off with a pair of rectangular sunglasses — retro yet relevant. While many stars reserve their best for evening, Hadid’s early-day styling proved she’s not saving fashion statements for the flashiest moment. Even her most “casual” look carries intention and polish.

Look 2: Latex minimalism with a twist

LONDON ENGLAND  MAY 16 Bella Hadid attends the Orebella VIP launch party hosted by Founder Bella Hadid at Sessions Arts...

Later that day, Hadid switched gears, embracing a sharper, more editorial look as she stepped out in a white, bodycon latex dress. The fabric choice alone signaled a bold move — latex is tricky, unforgiving, and not for the faint of heart. But in true Bella fashion, she wore it with ease, letting the glossy texture of the dress take center stage.

Instead of changing out her entire ensemble, she kept on her silver Jimmy Choo heels from the evening ahead, subtly bridging the two looks. Her makeup — bronzed and glowy — remained intact, and her hair was still styled in a slick, clean bun. The key accessory swap came in the form of a striking floral necklace — oversized and sculptural, adding an artful, feminine contrast to the futuristic fabric of the dress.

Look 3: Galliano glamour for the evening

Image may contain Bella Hadid Clothing Pants Footwear Shoe Jeans Hat Accessories Glasses Adult Person and Bag

Hadid saved the most jaw-dropping look for last: a vintage John Galliano chainmail dress from 1997. The archival silver number shimmered like liquid metal, hugging her figure and cascading past her knees with grace. It was a quintessential Bella moment — merging her love of history with her taste for high-impact minimalism. Galliano’s 90s work has long been a favorite among vintage lovers, but Hadid’s sourcing of this particular piece solidified her as one of the few modern celebrities truly engaging with fashion as curation.

She paired the dress with pointed silver pumps and dainty diamond jewelry — a necklace and earrings that didn’t compete, but rather complimented the drama of the dress. Her slick bun and bronzed glow added to the throwback elegance, creating a look that nodded to supermodel glamour while still feeling distinctly Bella: cool, conscious, and commanding.

 

More than a muse: Bella as a brand

While the style moments stole headlines, Hadid’s London visit had a business-minded purpose as well. She was in town to celebrate the expansion of her fragrance line, Orebella, into Selfridges — a major milestone for the young brand. It’s a move that proves Hadid is not just dressing the part, but also redefining what a modern supermodel can be: not just the face of a product, but the mind behind it.

In a candid conversation with British Vogue, Hadid shared her philosophy behind Orebella. “I told [my business partners] from the beginning, I’m not going to do this unless I can give… my friends – fans – an opportunity to spend their hard-earned money on something that I’ve made… something they’re proud to buy.” It’s this mix of artistic integrity and business acumen that’s starting to define her public image just as much as her wardrobe. Orebella’s sculptural bottles — designed to resemble minimalist glass art — echo the kind of taste Bella brings to fashion. She’s not chasing fads. She’s building legacy, look by look, bottle by bottle.

 

London, unlocked

Hadid’s day in London served as more than a press tour — it was a full-fledged fashion narrative. From denim and brown layers to white latex and shimmering Galliano, she demonstrated how fashion can be both mood and message. There’s intention behind each swap, each silhouette, each shade — and the thread running through it all is a woman in full control of her image, her brand, and her art.

As summer 2025 heats up, expect Bella Hadid to remain at the center of it — not just as a model, but as a muse, a businesswoman, and a style auteur whose wardrobe choices continue to shape the global fashion conversation.

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