That dress: How Liz Hurley changed red carpet fashion forever

Before she was a businesswoman, tabloid fixture, or Maxim’s “world’s sexiest woman,” Liz Hurley was just a rising actress trying to find something to wear to her boyfriend’s movie premiere. What followed was one of the most iconic moments in fashion history. As she turns 60, we look back at the dress that defined her — and red carpet culture.

A moment no one saw coming

It was 1994, and the film Four Weddings and a Funeral was set to premiere in London. Hugh Grant, the film’s charming lead, was poised for stardom. His girlfriend at the time, Elizabeth Hurley, was by his side — not yet a household name, best known for a supporting role in Passenger 57. She wasn’t even in the movie. But when she stepped onto the red carpet that night, all eyes shifted from the leading man to the woman on his arm.

Hurley’s dress was unlike anything the film’s guests — or the press — had seen before. Designed by Gianni Versace, it was black silk and Lycra, daringly cut, and held together by oversized gold safety pins. The gown’s deep slits, plunging neckline, and double shoulder straps pushed the boundaries of red carpet fashion. Paired with tousled hair and a confident smile, Hurley looked like a woman who belonged in front of every camera — and the world quickly agreed.

From rejection to revelation

Ironically, the dress that launched Hurley into international fame came not from a carefully orchestrated styling strategy, but as a last resort. As Hugh Grant revealed in a 2019 BBC documentary, several top designers turned Hurley down when she asked to borrow a gown. “Poor Elizabeth rang some top designers, and they all said, ‘No, who are you?’ or ‘No, we’re not lending you anything,’” Grant recalled.

It was Versace that finally said yes — almost by accident. Hurley later called the dress a “favor,” noting that it was the last piece left at the fashion house’s press office. But that act of generosity became one of the most consequential sartorial choices of the decade. The image of Hurley in that gown circulated the globe, transforming her from “Hugh Grant’s girlfriend” into an enduring fashion icon. The premiere may have celebrated a film, but the headlines the next day belonged to Hurley.

A red carpet revolution

At the time, mid-’90s red carpet fashion was notably conservative. Actresses tended to opt for classic silhouettes, tasteful necklines, and subdued colors. Hurley’s Versace dress shattered that mold — not only because of its daring design, but because it reframed sex appeal as a source of power rather than scandal.

Hurley wore the gown with poise, not provocation. As she later told Tatler, the media frenzy surrounding the dress took her by surprise. “Since I was 14, my mother has always said, ‘You’re not going out in that. I wash my hands,’” she joked. “Only in England could a saucy dress have such an astounding effect.” The reaction wasn’t just cultural; it was economic. The gown turbocharged Versace’s visibility and aligned the label with a newly emerging brand of high-octane femininity — one that “celebrated the female form rather than eliminated it,” as Hurley put it.

That dress and its legacy

The Versace gown’s impact extended far beyond one night. It marked a shift in how celebrities approached fashion — not as background, but as headline-making theater. Its legacy can be traced through Jennifer Lopez’s green jungle-print Versace dress at the 2000 Grammys, which was so talked about it helped inspire the launch of Google Images, and Halle Berry’s sheer, embroidered Elie Saab gown at the 2002 Oscars.

Today, Hurley’s black safety-pin dress is known simply as that dress — a phrase that, if typed into Google, still pulls up images of her iconic moment before even the infamous blue-and-gold (or was it white?) viral dress that the internet obsessed over in 2015.

For Hurley, it was a pivot point — not just in her public persona, but in her career. She went on to star in films, become a face of Estée Lauder, launch a successful swimwear line, and remain a fixture of fashion headlines for three decades and counting. As she celebrates her 60th birthday, she continues to turn heads, but it’s that 1994 red carpet moment that cemented her as a symbol of style, sex appeal, and the power of a perfectly timed fashion risk. Because sometimes, one dress really can change everything.

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